Challenge
Best Health Mag is a popular and respected informational website for women covering subjects that include eating better, getting in better shape, and living more rewarding lives. The goal was to boost immediate readership as well as the subscriber base of the print edition of the magazine.
Solution
A combination of tactics brought new life to BHM with traffic growth brought in by full search engine optimization, pay per click campaigns that were coordinated with their concurrent marketing efforts, and social media promotion to bring in thousands of visitors. NVI also designed and created numerous banners for further advertising.
Results
NVI has consistently brought in visitor targets while maintaining the message of the BHM brand. The relationship between NVI and Best Health Mag remains strong, with the full deck of NVI marketing strategies supporting BHM's existing and new marketing focus, with even more on the horizon.
