PCTO Interview: Gregg Tilston Talks BestTravelJobEver.com

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Posted by CT Moore at 8:00 am

At Podcamp Toronto 2010, we got to catch up with Gregg Tilston, FlightCentre.ca’s SEO and Social Media Manager. Gregg told me about a really cool contest that FlightCentre.ca is holding. It’s called BestTravelJobEver.com. Basically, six lucky semi-finalists the chance to travel for two weeks and blog about their adventures, and then the winner is going [...]

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PodCamp Toronto: Saleem Khan on Street/Cred

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Posted by Wes Walls at 8:32 pm

I sat in on a session by Saleem Khan at Podcamp Toronto 2010.  Saleem Khan is a Toronto-based journalist working independently for major international and Canadian media outlets.  He blogs at saleemkhan.com.
His session covered the best ethics and professional behaviour practices used by established journalistic and how they relate to the blogging community.  Saleem [...]

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PodCamp Toronto: Zoe Siskos & Death of Pie Charts

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Posted by Wes Walls at 8:31 pm

I sat in on a session by Zoe Siskos at Podcamp Toronto 2010.  Zoe Siskos is a Manager of Influencer Relations at Syncapse.  She runs her blog at mediumandthemessage.com.
Her session was a very brief look at infometrics, and why one can use so much more than a pie chart to represent data.
Zoe begins [...]

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PodCamp Toronto: Kim Vallee Talks Community

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Posted by Wes Walls at 8:31 pm

I sat in on a session by Kim Vallee at Podcamp Toronto 2010.  Kim Vallee is known to some as the Martha Stewart of Quebec.  She runs a ’stylish living’ community at athome.kimvallee.com and a social media blog at ontheweb.kimvallee.com.
Her session covered some of the aspects to think about when planning, building and maintaining an [...]

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PodCamp Toronto: Jérome Paradis on Ecommerce 3.0

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Posted by Jonathan Kennedy at 5:43 pm

First up at PodCamp Toronto was a morning session on Semantec Commerce by Jérome Paradis, a local Montreal developer and entrepreneur.
Jérome Paradis kicked off PodCamp Toronto 2010 with an interesting presentation on the evolution and future of ecommerce. He discussed his vision for a  shopping interface which aggregates products and data from a multitude of [...]

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Why Search Engine Optimization Isn’t Snake Oil (Even If Dave Sifry Says It Is)

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Posted by Simon Abramovitch at 11:52 am

Last fall, I attended the Oxford Social Media Convention 2009, where Technorati founder Dave Sifry proudly announced that SEO is snake oil, and that if anyone in the audience was approached by someone offering SEO, they should run. The audience chuckled and moved on. I think I must have been the only optimizer listening, because [...]

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