NVI blog: SEO, web design and social media

This is the second half of our interview with Bryan Eisenberg. We caught up with Bryan a few weeks ago at SES Toronto.
In this clip, Bryan discusses how social media can impact conversion rates. Bryan points out that unlike SEO or PPC, there isn’t any direct impact between social media and conversions. Rather, social media [...]

In this interview, we speak with Noran El-Shinnawy of Acquisio, a company that provides advanced PPC management software. Noran is a Marketing Manager there, and we caught up with her at SES Toronto 2010 and sat down to discuss some PPC management tactics and strategies.
Noran covered two main points. First, she discussed what she sees [...]

Another person we caught up with at SES Toronto 2010 was Jeff Jones, the Senior Product Manager at gShift Labs. We sat down with Jeff to chat about how SEO is evolving, and what it’s going to mean for strategy in 2010
Jeff cited two main factors that will affect SEO in 2010. The first was [...]

This is the first half of our interview with Jane Motz Hayes of Page Zero Media. We met Jane at SES Toronto 2010 while she was giving a free site clinic across from the NVI booth. So we asked her if she’d take a few minutes to discuss landing page optimization with us.
In this installment, [...]

In this interview, we chat with Eric Lacourciere at SES Toronto 2010. Eric is the Director of Sales for Acquisio, a company that provides advanced PPC tracking software.
The most interesting PPC trend that Eric shared with us is more and more PPC advertisers are looking for ways to both better track their social media campaigns [...]

During SES Toronto 2010, we also caught up with Jim Hedger (@jimhedger). In this first part of our interview with Jim, he shares with us what he sees as two recent developments in the world of search that are impacting both online and brick & mortar retailers.
The first development had more to do with [...]

We were at SES Toronto 2010 last week, and Bryan Eisenberg was one the people we got a chance to sit down and chat with. In this first half of our chat with him, Bryan discusses how SEO tactics can not only help with rankings, but improve conversions once users are on the site.
The three [...]

Moderator:
Andrew Goodman, SES Advisory Board & President, Page Zero Media

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Speaker Profile

Speakers:
Mark Rosenberg, Of Counsel, Sills Cummis & Gross P.C.
Dennis Yu, Chief Executive Officer, BlitzLocal
Duane Brown, Brand Manager, Hover, a service of Tucows Inc.
Helen M. Overland, VP Client Services, Search Engine People

Up first is Dennis from BlizLocal
Dennis starts of by showing the power [...]

Moderator: Greg Jarboe, President & Founder, SEO-PR
Speakers:
Lisa Buyer, President & CEO, The Buyer Group
Adam Singer, Account Manager, TopRank Online Marketing
Neil Johnson, Account Director, High Road Communications
Adam maintains PR is a sort of dying tactic online. If you have a site with compelling content and regular updates you’re well placed to become an authority within your [...]

Anne F. Kennedy, SES Advisory Board, International Search Strategist, Beyond Ink USA

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Speaker Profile

Speakers:
Matt Rogers, Manager, Online Sales, Google
Andrew Goodman, SES Advisory Board & President, Page Zero Media
Jon Myers, SES Advisory Board & Head of Search/Associate Director, Mediavest
Jeff Lancaster, Managing Director, Outrider
First up Matt Rogers from Google
The next generation of adwords bidding - [...]