Ilya Grigorik on Search and Social Media

cacfd3
Posted by CT Moore at 9:30 am

Another person we got to interview at SMX Toronto 2010 was Ilya Grigorik, the CTO of PostRank. Ilya sat on the panel of a session called Social Media: Insight and Inspiration where panelists discussed how search and social media are evolving and influencing each other.

After the session, Ilya gave us a few minutes to discuss what he sees as the intersection of search and social media intersecting. Essentially, Ilya sees social media playing a major role in the personalization of search results. To that extent, he also sees search and social media merging into a single medium. As a result, he expect (1) links to become less important for rankings, and (2) a user’s own personal network having more of an influence in the results that search engines show them

iPhone Version



Related posts:


Tags:

personalized search, search engine marketing, Search Engine Optimization, search marketing, sem, SMX Toronto 2010, social media



Trackbacks



2 Comments

  • Posted by Jon Randall @ DigitalSignage.com said on 23.04.10 @ 1:05 pm :

    Interesting thoughts. Social media sounds like “The Internet” not just standard websites. With things like social searching online, we will certainly see that “more becomes more.”

  • Posted by Sarita Rawat said on 13.05.10 @ 7:09 am :

    Good post. I am awaiting for your next post.

    sarita

Comment this article