NVI blog: SEO, web design and social media

While at SMX Toronto, we got to catch up with with Leona Hobbs, the Director of Communications at the Social Media Group. Leona was one of the panelists on one of the sessions we live blogged, called Search and Social Media: Insight and Inspiration.
After her session, Leona agreed to sit down with us for a [...]

With the major search engines working to personalize search results as much as possible, marketers will have to adapt their strategy to evolving algorithms. In this session, two panelists went over the basic of universal search, and what it might mean for marketers. However, although this presentation was marked as an “intermediary” level presentation, I [...]

Smart phone penetration is expected to overtake feature phone penetration by the end of 2011. Well, in this session at SMX Toronto, panelists explored what kind of mobile search opportunities exist currently, or will exist in the very near future.
The most interesting part of this session was the stats being thrown around, and most of [...]

This session featured four thought leaders from social media companies. The format was a little bit more of a panel discussion than a panel of presenters. The moderator asked questions to specific presenters, and actually moderated the conversation between panelist as it evolved. So although there were no slideshow presentations, the quality of the content [...]

Blended search can seem like an exciting opportunity for many brands, but it’s important that they don’t invest in inappropriate channels – and that’s just what this session was about. During this sessions, Larry Bailin looked at how universal/blended search should fit into your sales model, and Barbara Coll illustrated just how many content opportunities [...]

Since Google has started penalizing link buying, search marketers have had to find new and creative ways to build links back to their properties. In this panel, 3 different SEOs shared their experience with various link building strategy.
Moderator: Gillian Muessig, SEOMoz.org
Speakers

Shalom Issenberg, Web Tov
Dawn Wentzell, Outspoken Media
Christina Keffer, LunaMetrics

Dawn Wentzell on Creating Content that Attracts [...]

This is the second half of our interview with David Zülke. David is the lead developer for the Agavi Framework, and we caught up with him at Confoo where he delivered several presentations.
In this clip, David delves into the nuts and bolts of the Agavi and the various advantages it offers developers who use [...]

Here is the second and final part of our interview with Joey Devilla from Microsoft Canada. In this clip, Joey discusses Microsoft’s overall open-source strategy. Specifically, he shares with us how Microsoft’s philosophy has evolved, and that the company’s current efforts mean for open-source developers. He also goes into detail about Microsoft’s open-source department functions [...]

In this second and final installment of our interview with Brendan Sera-Shriar, Brendan discusses his thoughts on Microsoft’s efforts to engage the open-source community. As he explains, at first he was a little skeptical, but the more he learned about what Microsoft was doing and who else was involved, the more he realized that Microsoft [...]

In this first half of our two part interview with David Zülke, he discusses Microsoft’s recent efforts to engage the open-source community, as well as what he sees as some of their biggest competitors — namely Amazon and Google. David also notes that Microsoft’s efforts do seem to be moving in the right direction, and [...]