NVI blog: SEO, web design and social media

When it comes to net neutrality, Google’s position has shifted rather considerably over the last five or so years. What was an initial CEO declaration of fighting the good fight has devolved into a compromise with Verizon.
Google would probably stand by their organic, unpaid listing as in the spirit of an open web. But is [...]

The longtail is one of those beautiful concepts in SEO. It’s an elegant thought; once the volumes are small enough (longtail enough) for a specific term, they seemingly disappear in unimportance. In a game where quantity is so important, the battles are fought over the juicier prizes. But when you simply count up these longtail [...]

By now you may have heard about the significant changes to Google’s results pages for local search queries, and the mixed reviews from the SEO community. There are some great explanations and analyses put forward from prominent SEO writers from which I’ve drawn up a point form summary for the “tl;dr” type. Links to their [...]

I get doubly irritated every time I get to a page with a video that’s not available in my country, as the situation touches both my general user and online marketer sensibilities. No one likes to have their time wasted, and getting to a page where a given video isn’t available is frustrating because of [...]

Last fall, I attended the Oxford Social Media Convention 2009, where Technorati founder Dave Sifry proudly announced that SEO is snake oil, and that if anyone in the audience was approached by someone offering SEO, they should run. The audience chuckled and moved on. I think I must have been the only optimizer listening, because [...]

This blog is largely aimed at industry professionals, but sometimes we will address SEO clients, or the general public. I think being a good SEO involves communicating well, and hopefully some of the topics covered in articles aimed at clients can be useful for SEOs when they talk to their own clients.

First, I’ll be clear: I have issues with Google. Any truly self-respecting SEO does. But when I read a recent TalkBiz article on Google taking over the web, I was surprised by how much I disagreed with Paul Myers. I was ready to be like “yeah totally!” as I have been about Google-bashing before, but [...]

Breaking news: the changing relationship between blogs and mainstream media Panellists: Richard Sambrook, John Kelly and Jonathan Ford
Chair: David Levy

I’ve made it, under cover at the Oxford Social Media Convention 2009, where a host of web boffins will elucidate the social, political, and economic effects of social media. I say under cover, because registration was full when I tried, and I’ve gone anyway to see what I can squeeze into. Wish me luck!

What do you call 19 SEO groaners? This blog post.
What’s likely to get your ship sunk by pirates?
Canonical issues.