The following is the first of a six-post series covering the main aspects involved in hitting the Digg.com front page. NVI CEO Guillaume Bouchard will be presenting a synthesized version of this series at PubCon 2008, November 11th, in Las Vegas, Nevada.
Each of the first five posts addresses one main Digg success area, with the final post a recap and evaluation, with expectations, metrics, and global suggestions. The first post concerns the domain.
The basic equation is simple:
Digg homepage = tons of traffic = backlinks = more traffic.
Or, Digg homepage = tons of traffic = branding, or ad impressions, or warm feelings.
Regardless of your bottom line, there are few web targets that couldn’t be hit a little easier with a whack of visitors.
But if you’ve been using Digg for some of your social media endeavors, you might have noticed quite a few changes lately. Namely, you haven’t been hitting the homepage as often, if at all. So why is this? (more…)
