Jeffrey Gitomer on Sales & Marketing

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Posted by CT Moore at 9:34 am

This is an interview with Jeffrey Gitomer, a sales and marketing author and speaker. Jeffrey was speaking about Customer Loyalty and Sales at The Art of Marketing Conference in Montreal, the other week, and we caught up with for a quick chat about those topics.
In this video, Jeffrey discusses what makes people buy. Specifically, he [...]

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Mitch Joel on Digital Strategy & Social Media

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Posted by CT Moore at 10:56 am

While we were at The Art of Marketing conference, conference, we got a chance to catch up with Mitch Joel (@mitchjoel), President of Twist Image and best-selling author of Six Pixels of Separation. Mitch had given a presentation that day about Digital Marketing & Social Media.
During our chat, Mitch covered three themes. First, he talked [...]

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Seth Godin at The Art of Marketing Conference

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Posted by CT Moore at 11:12 am

This is a recap of Seth Godin’s presentation yesterday at The Art of Marketing conference. Everything that follows this italicized paragraph is based on Seth’s words, and are not my own thoughts. Also, this is in now way a comprehensive recap of Seth’s presentation. Rather, it’s what I was able to take down as Seth [...]

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