NVI blog: SEO, web design and social media

This is the third and final installment of our chat with Rand Fishkin and Guillaume Bouchard (our CEO). In this clip, the search gurus discuss mobile search, where they see it going, and what kind of place they might see it taking in the marketing mix. Guillaume makes an interesting analogy between the mobile web [...]

Moderator:
Mitch Joel, President, Twist Image
Speakers:
Cindy Krum, CEO & Founder, Rank-Mobile
Nick Patsiopoulos, Yahoo! Canada
Miriam Warren, Director of Marketing, Yelp.com
Cooler than the other side of the pillow
Cindy’s up first!
Starting with what’s important: what makes apps cool, the iPhone being the primary hunting ground.
Unique – Cool special features and combinations of features (Shazam audio search engine)
Viral – Not [...]