Plenty of Fish Talks Advertising and Acquisition

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Posted by CT Moore at 9:15 am

Meet Kim Kaplan, the VP of Plenty of Fish. We caught up with Kim at Affiliate Summit East 2010 and she was nice enough to take a few minutes to chat with us about what Plenty of Fish is up to these days.
First off, Plenty of Fish has been expanding its ad platform. They’ve been [...]

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Optimizing Press Releases for Search and Usability

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Posted by CT Moore at 11:56 am

In this second and final installment of our interview with Jiyan Wei from PRWeb.com,Jiyan discusses how brands and companies can optimize their press releases for both SEO and usability. Jiyan shares with us how PRWeb has seen both video and images affect visibility on blended and news rankings, as well as click through rates (CTR) [...]

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Pubcon live blogging: Brand and Reputation Management

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Posted by Naoise Osborne at 1:21 pm

Moderator: Joe Laratro
Speakers:
Tony Wright, CEO/Founder, WrightIMC
David Naffziger, President & CEO, BrandVerity, Inc.
Krista Neher, CEO, Marketess
Rhea Drysdale, Co-founder and COO, Outspoken Media
Up First: Krista Neher
6 years with Proctor and Gamble, Krista has a traditional marketing background, and is now running a social media and modern marketing company.
A brand is both logical and emotional. It’s more important [...]

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