While at Pubcon 2009, we also caught up with Lee Odden, the CEO of Top Rank Marketing. Lee discussed how search and social media are causing the world of PR to evolve, and how businesses have an opportunity to connect with journalists who rely on social media and search to find authority sources. Essentially, the more visible your company is online, the more likely it is that you can gain exposure by network with journalists and getting press coverage.
- Guillaume Bouchard on Social Media & PR @ Pubcon 2009
- Vanessa Fox on Google Caffeine @ Pubcon 2009
- Interview with Brent Csutoras @ SMX East 2009
- Pubcon Live Blogging: The Intersection of SEO and PR
- Blended Search Optimization: Managing the Reputation of Your Brand
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