NVI blog: SEO, web design and social media

In a capitalist economy, individual prosperity is measured by individual wealth accumulation. Communal prosperity (the health of the system) is measured by communal wealth accumulation and currency changing hands — i.e. cash flowing frequently and in legitimate, natural ways.
In the pagerank economy, individual prosperity is measured by individual pagerank accumulation. Communal prosperity (the [...]

A fundamental tenet of customer acquisition is to not put all your eggs in one basket. After all, having one customer responsible for most of your sales puts you in a very precarious situation.
The same applies to your online ad spend. While one channel can, no doubt, drive the majority of conversions, it’s always good [...]

While we were at The Art of Marketing conference, conference, we got a chance to catch up with Mitch Joel (@mitchjoel), President of Twist Image and best-selling author of Six Pixels of Separation. Mitch had given a presentation that day about Digital Marketing & Social Media.
During our chat, Mitch covered three themes. First, he talked [...]

Meet John Fanous and Bill Aver of the Yellow Pages Group. We caught up with John and Bill at SES Toronto 2010 and sat down with them to chat about Local SEO.
Yellow Pages is now offering Local SEO services in Canada. John explained to us that the company is in the business of helping businesses [...]

At SMX Toronto 2010, we sat in on one session called Link Building Strategies and Ranking Tactics, where the panelists discussed ways to build links back to your site without paying for them. One of those panelists was Dawn Wentzell from Outspoken Media.
After the session, we got to sit down with Dawn and walk about [...]

Another panelist we had a chance to speak with at SMX Toronto 2010, was Tamera Kremer. She was one of the panelist on a session called Search and Social Media: Insight & Inspiration.
We sat down with Tamera to discuss where she sees search and social media intersecting. According to her, the two will come together [...]

This is another SMX Toronto interview. In this clip, we talk to Larry Bailin, the author of the best-selling book “Mommy, Where Do Customers Come From“.
Larry was the main panelist on a session called Universal & Blended Search Opportunities, and he had some really great advice for brands and marketers. But afterward, we caught [...]

This is Guy Barrette, a .NET developer from Montreal who wears many hats: in addition to being the President of the Montreal .NET Community, he’s also a Microsoft Regional Director for the Montreal region, an MVP for ASP/ASP.NET, and the host of the Visual Studio Talk Show.
We caught up with Guy at Confoo where he [...]

While we were at Confoo, NVI also got a chance to sit down with Joey Devilla from Microsoft Canada. It was nice to meet Joey because we’re we’re currently working on a project with Microsoft called Make Web Not War. The project is actually a conference on interoperability, and there’s also a contest component [...]

This is an interview with Brendan Sera-Shriar (aka @digibomb), an open-source web developer. We caught up with Brendan the night before Confoo at the pub that all the speakers were hanging out at. Brendan was scheduled to give a presentation, as well as sit on a panel. He told us about his new project, CreerMag.com. [...]