NVI blog: SEO, web design and social media

Here is the second and final part of our interview with Joey Devilla from Microsoft Canada. In this clip, Joey discusses Microsoft’s overall open-source strategy. Specifically, he shares with us how Microsoft’s philosophy has evolved, and that the company’s current efforts mean for open-source developers. He also goes into detail about Microsoft’s open-source department functions [...]

While we were at Confoo, NVI also got a chance to sit down with Joey Devilla from Microsoft Canada. It was nice to meet Joey because we’re we’re currently working on a project with Microsoft called Make Web Not War. The project is actually a conference on interoperability, and there’s also a contest component [...]

This is an interview with Jonathan Wage from SensioLabs.com. We met Jonathan at Confoo where he delivered a presentation on Doctrine 2 for enterprise level web development. Doctrine is an ORM (object relational mapper) for PHP 5.2.3+. One of its key features is the ability to optionally write database queries in an OO (object oriented) [...]

Another one of the Confoo speakers we got to chat with was Cory Fowler, a developer from Innosphere.ca. Cory was giving two presentations at Confoo, and both of them focused on how developers can use Windows Azure for their cloud computing projects. We discussed what Cory sees as some of the key advantages to using [...]

This is an interview we did with Stefan Koopmanschap, a PHP developer from the Netherlands. We met Stefan at Confoo where he was giving two presentations: one presentation addressed the myths surrounding the Zend framework, and the other one covered how to use the Symfony and Zend frameworks together on the same project. Stefan shared [...]

At Podcamp Toronto 2010, I gave a presentation titled Saving Newspapers Using Search & Social. One of the things I recommended newspapers do was leverage mobile apps to both reach more users and diversify their ad offerings. Some people thought it was a good idea, and other people thought I was dreaming.
Well, the day after [...]

In this second and final installment of our interview with Jiyan Wei from PRWeb.com,Jiyan discusses how brands and companies can optimize their press releases for both SEO and usability. Jiyan shares with us how PRWeb has seen both video and images affect visibility on blended and news rankings, as well as click through rates (CTR) [...]

With 2010 now here, we can expect to see Google release Caffeine. And as Jim Boykin pointed out, more diverse content such as a press releases seems to factor in more importantly with the new search algorithm.
Well, in this clip, we speak with Jiyan Wei from PRWeb.com. Jiyan explores how to get content to rank [...]

At Pubcon 2009, our very own CEO, Guillaume Bouchard, was part of a panel called Social Media & Press Relations. As the panel’s descriptions stated:
The relationship between social media and press relations is red hot. Companies and PR agencies all over the country are have problems setting policy on how to tweet, when they tweet, [...]

This is a video interview with Ken Jurina, the President and CEO of Epiar, and SEM firm. We met up with Ken at Pubcon 2009, and decided to ask him about what’s going on in the world of PPC these days.
Ken discussed the importance of negative keywords, and how they’re integral to a well-managed PPC [...]