In this interview, we speak with Noran El-Shinnawy of Acquisio, a company that provides advanced PPC management software. Noran is a Marketing Manager there, and we caught up with her at SES Toronto 2010 and sat down to discuss some PPC management tactics and strategies.
Noran covered two main points. First, she discussed what she sees [...]
PPC Management Tips from Noran El-Shinnawy
SEO vs PPC Landing Page Optimization
This is the first half of our interview with Jane Motz Hayes of Page Zero Media. We met Jane at SES Toronto 2010 while she was giving a free site clinic across from the NVI booth. So we asked her if she’d take a few minutes to discuss landing page optimization with us.
In this installment, [...]
Ilya Grigorik on Search and Social Media
Another person we got to interview at SMX Toronto 2010 was Ilya Grigorik, the CTO of PostRank. Ilya sat on the panel of a session called Social Media: Insight and Inspiration where panelists discussed how search and social media are evolving and influencing each other.
After the session, Ilya gave us a few minutes to discuss [...]
Tamera Kremer on Personalized Search
Another panelist we had a chance to speak with at SMX Toronto 2010, was Tamera Kremer. She was one of the panelist on a session called Search and Social Media: Insight & Inspiration.
We sat down with Tamera to discuss where she sees search and social media intersecting. According to her, the two will come together [...]
Leona Hobbs on Search & Social Media at SMX Toronto 2010
While at SMX Toronto, we got to catch up with with Leona Hobbs, the Director of Communications at the Social Media Group. Leona was one of the panelists on one of the sessions we live blogged, called Search and Social Media: Insight and Inspiration.
After her session, Leona agreed to sit down with us for a [...]
Bruce Clay Interview @ SMX East 2009
This is the last bit of video that NVI took out of SMX East 2009. It’s an interview with Bruce Clay, President of Bruce Clay Consulting. We sat down with Bruce to discuss and upcoming trends in SEM, as well as the emergence of bing. Bruce drew on his experience to elaborate on how he [...]
Read moreMobile Search According to @randfish and @GuillaumeSEO
This is the third and final installment of our chat with Rand Fishkin and Guillaume Bouchard (our CEO). In this clip, the search gurus discuss mobile search, where they see it going, and what kind of place they might see it taking in the marketing mix. Guillaume makes an interesting analogy between the mobile web [...]
Read moreRand Fishkin and Guillaume Bouchard Chat About Google Wave @ SMX East 2009
This is the second installment to our SMX East 2009 interview with Rand Fishkin and Guillaume Bouchard. In this clip, the two search gurus share their thoughts on Google Wave. For a couple of super-search-geeks, they’re reaction might not quite be what you expect. Of course, you’ll have to watch the video to find out [...]
Read moreRand Fishkin and Guillaume Bouchard Discuss Search in 2010 @ SMX East 2009
On the last day of at SMX East 2009, our CEO, Guillaume Bouchard, and the CEO of SEOmoz, Rand Fishkin, sat down to talk shop for the camera. In this first installment of that conversation, Rand and Guillaume share what they have their eyes on in the upcoming year in search.
iPhone Version
Read moreAcquisio Interview Part II - PPC Trends in 2009
In this second installment of our interview with Acquisio founder, Marc Poirier, we chat about PPC trends in 2009. After all, Acquisio crunches PPC data all day long, so I thought that Marc might have some insight. What he shared with us was Acquisio’s first-hand experience with the PPC market place over the course of [...]
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