NVI blog: SEO, web design and social media

In this interview, we speak with Noran El-Shinnawy of Acquisio, a company that provides advanced PPC management software. Noran is a Marketing Manager there, and we caught up with her at SES Toronto 2010 and sat down to discuss some PPC management tactics and strategies.
Noran covered two main points. First, she discussed what she sees [...]

Another person we got to interview at SMX Toronto 2010 was Ilya Grigorik, the CTO of PostRank. Ilya sat on the panel of a session called Social Media: Insight and Inspiration where panelists discussed how search and social media are evolving and influencing each other.
After the session, Ilya gave us a few minutes to discuss [...]

While at SMX Toronto, we got to catch up with with Leona Hobbs, the Director of Communications at the Social Media Group. Leona was one of the panelists on one of the sessions we live blogged, called Search and Social Media: Insight and Inspiration.
After her session, Leona agreed to sit down with us for a [...]

This is a video interview with Ken Jurina, the President and CEO of Epiar, and SEM firm. We met up with Ken at Pubcon 2009, and decided to ask him about what’s going on in the world of PPC these days.
Ken discussed the importance of negative keywords, and how they’re integral to a well-managed PPC [...]

Vanessa Fox is probably most well known for launching Google Webmaster Central, but she has since moved on to found Nine By Blue, a company that examines online customer engagement and acquisition. Well, we caught up with Vanessa at Pubcon 2009, and sat down with her to discuss recent Google Caffeine and other recent developments [...]

Another one of the interesting folks had a chance to catch up with at Pubcon 2009 was Jim Boykin of We Build Pages. Although Jim is known as one of the best link builders in the world, he has other things on his mind these days, including Google Caffeine. Jim took a few minutes to [...]

While at Pubcon 2009, we also caught up with Lee Odden, the CEO of Top Rank Marketing. Lee discussed how search and social media are causing the world of PR to evolve, and how businesses have an opportunity to connect with journalists who rely on social media and search to find authority sources. Essentially, the [...]

This year at Pubcon 2009, we got to meet Matt Cutts, the Head of Google’s Webspam Team. And while at Pubcon 2009, Matt Cutts got a hair cut. In this first installment of our chat with Matt, he took a few minutes to tell us all about it, and why he did it.
In the second [...]

This is the last bit of video that NVI took out of SMX East 2009. It’s an interview with Bruce Clay, President of Bruce Clay Consulting. We sat down with Bruce to discuss and upcoming trends in SEM, as well as the emergence of bing. Bruce drew on his experience to elaborate on how he [...]

This is the third and final installment of our chat with Rand Fishkin and Guillaume Bouchard (our CEO). In this clip, the search gurus discuss mobile search, where they see it going, and what kind of place they might see it taking in the marketing mix. Guillaume makes an interesting analogy between the mobile web [...]