2010 August 27

Scott Parent Discusses Recent Digital Trends

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Posted by CT Moore at 9:09 am

One of the folks we ran into at Affiliate Summit East 2010 was Scott Parent. Scott is the host of Media Trust’s popular video blog Relevantly Speaking, so we decided to turn the camera on him and see what he had to say.

As a video blog host, Scott had been talking to everyone who’s anyone at the conference, and one thing that he noticed this year was that there doesn’t seem to be one predominant theme on everyone’s mind. Instead, there’ve been so many different developments that different people seem to be focused on different things, from Facebook Ads to Google Acquisitions to Twitter’s new sales force.

We also asked Scott what was on his own mind, as well as his thoughts on Twitter’s recent hire of sales force. He thinks what Twitter is doing is the logical next step, but he’s waiting to see whether it’s one that’s going to work.