The Account Manager
is the primary contact and ultimate point of accountability with NVI
clients. This is a heavy client
management and strategic development role. You need to build relationships,
understand your clients' needs, provide strategic thinking and be instrumental
in delivering the right solution. You are ultimately responsible for the entire
client relationship, from setting expectations to the delivery on those expectations.
To succeed, you'll need to; understand the client's pain points, business
objectives, marketing plan and objectives; build out the strategic approach to
reach/exceed their goals; oversee each deliverable including setting client
expectations and ensuring the NVI team is delivering against those
expectations. So, while the end-goal is
the long-term development of the relationship and growing the account, you'll
need to make sure that the client is completely satisfied with NVI from day one
of the engagement.
ACCOUNT MANAGEMENT RESPONSIBILITIES:
- Managing a portfolio of accounts.
- Ensure efficient and effective communications.
- Build strong, positive long-term client relationships by understanding current and future business issues, markets, competition, and audiences.
- Set-up and attend meetings, presenting project approaches.
- Handle integrated client results across all relevant solutions/ services.
- Craft appropriate strategies and identify/implement tactics that help achieve client objectives.
- Ensure communications, reports, presentations, and deliverables are of the highest standard, meeting client commercial needs.
- Understand strategy behind deliverables and provide insight and management in eliciting appropriate client feedback.
- Prepares marketing reports by collecting, analyzing, and summarizing account data.
- Measure the profitability of every account and project.
SALES RESPONSIBILITIES:
- Work with Departmental heads to building long-term strategic relationships with existing and new clients.
- Actively identify revenue opportunities including suggesting cross/upsell solutions that extend and improve our project and retainer deliverables.
- Proactively communicate and interpret industry trends and issues to clients.
- Work with client(s) to uncover business needs and objectives.
PROJECT MANAGEMENT RESPONSIBILITIES:
- Ensure efficient and effective project coordination with the NVI team
- Respect deadlines and production budget
- Create (and sometimes assign) tasks associated to a client.
- Orchestrate cross functional teams to achieve strong client results.
- Work with Departmental heads to ensure appropriate resources are available.
- Co-ordinate delivery of multiple products/services to the client.
- Clarify client briefs to understand requirements, deliverables, end goals and risks. Communicate these effectively to internal teams.
- Identify and share client feedback, account knowledge, and internal learning at internal project and post-delivery assessments.
- Participate in client briefs meeting
- Organise, manage and lead kicks-off meeting
- Building the specification chart (dev) and the annual marketing plan (marketing)
- Manages day-to-day operational aspects of a project and scope.
- Reviews deliverables prepared by team before passing to client.
- Ensures project documents are complete, current, and stored appropriately.
SKILLS AND INTERESTS
To be a successful account manager you'll need:
- Good spoken and written communication skills
- Strong presentation and negotiation skills
- Confidence, tact and a persuasive manner
- Good organisational and time management skills
- Good 'people skills', for working with a range of colleagues and clients
- The ability to lead and motivate a team
- A willingness to work long hours, often under pressure
- A professional manner
- Good business sense and the ability to work to budgets.
REQUIREMENTS
- Agency experience (2 years+)
- Internet marketing work experience
- BA/BS or College Diploma (Marketing/Business/Advertising preferred)
- Bilingual is a plus
- Full time position located in Montreal or Toronto
