Challenge
RE/MAX is a pioneer in the real estate goods domain. Equipped with spectacular growth, the REMAX business model continues to attract many real estate professionals on a regular basis. A significant challenge on such an enormous network involves selecting ideal communication tools.
Solution
RE/MAX enlisted NVI’s expertise to help optimize the number of subscriptions to their newsletter. NVI then created email templates to test and improve REMAX communication with members, and made recommendations on how to optimize their list management. In sum, NVI supported the network in making their mass email communication strategy more targeted and effective.
Results
Thanks to work executed by NVI, members are well-aware of RE/MAX involvement in their activities. RE/MAX managers are now equipped with better tools to measure and analyze information related to these mass emails sends. As a result, it is now easier for RE/MAX to leverage their email communications to reach their business goals.
