Web Not War Live Blogging – Why Just One Is not Good Enough

Another one of the sessions we attended at the Make Web Not War conference today, was called “Why Just One Isn’t Good Enough.” During this session, the panelist discussed the advantages of being able and willing to develop websites in/with both Microsoft and open-source technologies. The panelists included:

  • Moderator: Jeremy Wright
  • John Oxley
  • Guillaume Bouchard (our CEO)
  • and Julian Egelstaff

Why Just One Isn’t Good Enough

You’re starting a new business, have an existing business or looking to grow – meet some of the local industry experts and successful agencies to find out how they are making it happen and why they all think ‘just one isn’t good enough.’

First of all,  the panelist are invited to explain in a few words their work.

Guillaume Bouchard, CEO of NVI – Building websites and ranking them on both Google and Bing

John Oxley, Director Community Evangelism at Microsoft Canada – Managing a bunch of geeks and meeting people to make sure everyone enjoys what they do.

Julian Egelstaff, Technical Architect at FreeForm Solutions – PHP Developper for a not-for-profit.

The session started with a question: What are we talking about exactly when we say One Isn’t Good Enough?

The speakers were then invited to speak up what One meant to them, and that led to some pretty interesting conversations and different ideas of One.

Guillaume Bouchard

One Coding Language
NVI started working with Open Source and PHP from the beginning because that’s what beginner and intermediary programmers mostly do. Even if it’s very popular in the dev world, it doesn’t mean that offering this type of programming only is good because it can also make you lose business as you start dealing with bigger clients who have more specific needs and won’t automatically be able to work with an Open Source solution.

One Set of Mind
What can also be frustrating with clients is that VPs will take decisions on what technology a company should use to create a new website instead of being open to whatever coding the dev team works with. This can save a lot of time and lead to interesting meetings about what features could be added to the site. The platform is not that important anymore as long as you can bring what is needed and be up-to-date.

One Browser
Browsers should all be able to offer the same just like programming; the end result is something that should work everywhere.

One Brand
People should be able to use technologies and products without restraint if it responds to their needs, no matter if you work for Apple or Microsoft.

John Oxley

One Platform
The world has changed from what it was five or six years ago. It’s no longer about the religion of being passionate about only one technology but instead being able to transfer this to many platforms.

One Coding Language
One is not enough. Be a great developer and you will learn the languages that you need. The more languages you support, the more work you will get.

One Type of Customer
One type of customer isn’t enough. Working on only trying to get the big clients can be a waste when there are so many smaller clients to reach and who are eager to hear about what technology choices to take.

Julian Egelstaff

One Platform
Sticking with one thing is bad for your business. The decisions you make for your business will last forever just like standards last forever.

Wrap Up

Finally, all the speakers ended the panel by discussing standards and the coming of HTML5 — something that will is a big factor in bringing standards between all the different browsers out there.

They also discussed how frameworks have brought standards amongst developers on the web. This made the wrap-up the only part of the session where everyone thought that one set of standards can be a positive development.

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